Product category
Type of promotion
To what extent do you perceive the time available to benefit from this promotion as scarce or abundant?
How interested are you in the product that is offered in the promotion?
This promotion makes me feel stimulated to buy this product
This promotion makes me feel excited to buy this product
This promotion makes me feel enthusiastic about buying this product
How likely are you to buy this (Product)?
“Buy now, think about it later” describes me
I often buy things without thinking
“I see it, I buy it” describes me
I often make spontaneous decisions
Generation
Gender